Social Media Branding Guidelines How to Make Your Brand Memorable

Web based life Branding Guidelines How to Make Your Brand Memorable Have you at any point seen that occasionally brands will look and sound changed via web-based networking media than they do on their blog or site? Online life can now and again be an idea in retrospect that is attached to a company’s procedure long after their unique image rules have been manufactured. Rather, brands ought to have ground breaking internet based life rules that help make a firm voice and experience over the entirety of their social channels. In this post, you’re going to: Figure out how to work out significant web based life marking guidelines. With our downloadable web based life marking unit, you’ll have the option to set the exhortation from this blog on the right track into utilization by making noteworthy rules that will tell you bit by bit the best way to make an increasingly vital online life nearness. Figure out how to firmly join your internet based life nearness with your all-encompassing brand guidelines. You may as of now have your image rules built up, yet how well do they truly move over to your web based life profiles?Often times, web based life turns into an idea in retrospect attached to an advertising methodology finally. You’ll figure out how to move those general rules consistently onto your web-based social networking profiles with the goal that everything from your site to your Twitter profile makes a similar encounter for your clients. See instances of how brands are making recognizable encounters over their whole online presence. Learn from the best and make it yours. We’ll give you instances of how brands are taking advantage of their online life profiles by making extraordinary, durable profiles. The most effective method to Build Social Media Branding Guidelines That Will Make Your Brand MemorableDownload Your Social Media Brand Style Guideâ + Voice And Tone Templates Before you keep perusing this post, download our online life marking pack. This unit has two distinct pieces that will permit you to substance out your web based life marking rules: Online networking Image Style Guide to keep your visual substance on-point and on-brand each time you post. Voice and Tone Brainstorming Document to guarantee each post catches the voice of your image. Truly smooth, huh? Beginning: Move Your Brand Voice And Tone Over To Your Social Media Channels Aren’t voice and tone something very similar? Not actually. Your web based life voice alludes to what you sound like on your internet based life locales. It is safe to say that you are clever or snide? Clever or proficient? Your tone, then again, alludes to how you talk. For instance, if I somehow managed to state I need an email sent, it doesn’t mean a lot; in any case, if I somehow managed to shout that equivalent expression, it would trigger a very different reaction on the grounds that my tone changed. Suggested Reading: The Best Social Media Copywriting Guide to Be A Social Work Ninja Everything Good Comes In Threes, Right? For the initial segment of this conceptualizing procedure, I need you to consider three descriptive words that could portray your business. Consider a mainstream brand like Under Armor. What three words would you use to depict that brand? Athletic, incredible, and dynamic are what I consider. For instance, investigate one of their ongoing Instagram posts. This crusade was aimed at their crowd advising them that ladies can be far beyond a pretty face. The photograph is unimaginably unique, showing the intensity of the lady in the photo. Quite fit for overcoming this. #ImPretty Create your own announcement like this. Hit interface in bio. A post shared by Under Armor (@underarmour) on Mar 15, 2017 at 7:38am PDT On the off chance that you are truly baffled, here is a rundown of elucidating descriptors to assist you with beginning: In your conceptualizing report that you downloaded before is where you can record those modifiers in a single spot. When you pick a lot of three, clutch them, you’ll need them later. Build up Your Voice The second piece of your meeting to generate new ideas is to consider how your image sounds over the various focuses your client gets to your organization. How would you sound on your site? What about your blog? On the off chance that you have a lot of brand rules that your organization works by, I would pull those out. As a general rule, an organization will characterize their voice and tone inside their marking guide. In that area, a general definition ought to show up of what the brand should seem like in general. On the off chance that you don’t have brand rules created, take a gander at your site and blog. What do you sound like? Is it accurate to say that you are amusing? Clever? Genuine? Perceiving how you as of now talk with your crowd can assist you with building up your voice for internet based life. For instance, MailChimp has distributed their substance style rules on the web, which contains a short section depicting what the voice of MailChimp should sound like. MailChimp proceeds with that improvement and starts to depict how that voice is going to run over online. They are: Fun yet not senseless Certain yet not presumptuous Accommodating yet not tyrannical These characterizing attributes help MailChimp make sense of precisely what their voice is and what it isn’t. Presently you’re going to do something very similar on your conceptualizing worksheet. Record ten â€Å"We are this yet not that† articulations that will enable your organization to accomplish your characterized voice. Your voice is fun yet not what? You are not discourteous but rather, you are ... what? Fill in that worksheet with all the do’s and don’t you think your organization voice will require. Build up Your Tone The subsequent stage in your internet based life marking process is to make your online life tone. How would you like to run over to your devotees? Mocking like Wendy’s? Presenting Wendy’s new Strawberry Mango Salad. Since you likely don’t have a private nursery with a wide range of new fixings. pic.twitter.com/ZaH3pamfkO - Wendy's (@Wendys) June 6, 2017 Feel-great like Disney? Or on the other hand proficient like Microsoft? Track with our #MicrosoftEvent in Shanghai beginning at 11AM GMT Tuesday, May 23 by tapping the connection in our profile. A post shared by Microsoft (@microsoft) on May 22, 2017 at 2:16pm PDT There are boundless alternatives, which implies that you’ll have a progressively durable nearness and experience if the voice on the entirety of your channels are in the same spot. The best thing to consider when you’re making your tone is â€Å"how do you need your crowd to peruse your internet based life messages†? Let’s keep taking a gander at MailChimp. They separate their tone by saying that they are casual, which means they're not reluctant to share a joke from time to time, yet they ought to consistently be clear in their internet based life posts. So how would you make your tone in your internet based life marking rules? First answer the accompanying inquiries, on a scratch paper or in your conceptualizing report. How would we need our crowd to peruse our online life messages? What is the tone of our run of the mill message? What is the tone of our progressively rare messages? It is safe to say that we will incorporate slang or well known language? What are the emotions we need our clients to have when they perused our posts? After you’ve addressed these inquiries you can start to fill in the pre-set section in your voice and tone conceptualizing record. Don't hesitate to alter, include or evacuate text varying. We’ve likewise incorporated a short model for an anecdotal organization to assist you with beginning. Before we proceed to the subsequent stage, it is essential to specify a key factor with regards to online networking tone. The tone of your social messages will fluctuate significantly more than voice. Your tone can change at a minutes notice, regardless of whether you’re reacting to an irate client or a national catastrophe. Remember this when you make your social rules record. Characterize Your Voice and Tone This is the last piece of your voice and tone conceptualizing exercise. Since you comprehend what your voice and tone sound like, it’s time to characterize them in one short, sweeping sentence. For instance, MailChimp’s voice is characterized by saying that it is human, well disposed, and clear. Your sentence could contain the three descriptors you concocted before or sum up what you believe are the most essential objectives of your organization. It’s all up to you. That’s all you have to do to move your unique voice and tone rules to your online life accounts. That wasn’t really awful, right? Let’s proceed onward to pictures and recordings. Web-based social networking Branding Guidelines How to Make Your Brand Memorable Have you at any point seen that occasionally brands will look and sound changed via web-based networking media than they do on their blog or site? Online networking can here and there be an idea in retrospect that is attached to a company’s methodology long after their unique image rules have been fabricated. Rather, brands ought to have ground breaking web based life rules that help make a durable voice and experience over the entirety of their social channels. In this post, you’re going to: Figure out how to work out significant online life marking guidelines. With our downloadable internet based life marking pack, you’ll have the option to set the counsel from this blog on the right track into utilization by making noteworthy rules that will tell you bit by bit the best way to make an increasingly vital web based life nearness. Figure out how to strongly consolidate your online life nearness with your overall image guidelines. You may as of now have your image rules built up, however how well do they truly move over to your web based life profiles?Often times, web based life turns into an untimely idea attached to an advertising technique ultimately. You’ll figure out how to move those all-encompassing rules consistently onto your online networking profiles with the goal that everything from your site to your Twitter genius

Rocky Mountains Or Rockies Essays - , Term Papers

Rough Mountains Or Rockies Rough Mountains or Rockies, extraordinary chain of tough mountain runs in western North America, stretching out from focal New Mexico to northeastern British Columbia, a separation of around 3220 km (around 2000 mi). The Great Basin and the Rocky Mountain Trench, a valley running from northwestern Montana to northern British Columbia, outskirt the Rockies on the east by the Great Plains and on the west. The Rocky Mountains structure some portion of the Great, or Continental, Divide, which isolates waterways depleting into the Atlantic or Arctic seas from those streaming toward the Pacific Ocean. The Arkansas, Colorado, Columbia, Missouri, Rio Grande, Saskatchewan, and Snake waterways ascend in the Rockies. The Rockies might be partitioned into four head sections?Southern, Central, Northern, and Canadian. The Southern Rockies, which incorporate the framework's broadest and most elevated districts, stretch out from focal New Mexico, through Colorado, to the Great Divide, or Wyoming, Basin, in southern Wyoming. This segment, which envelops Rocky Mountain National Park, is made primarily out of two northern-southern belts of mountain ranges with a few bowls, or stops, between the belts. The segment parts incorporate the Sanger de Crisco and Laramie mountains and the Front Range, in the east, and the San Juan Mountains and the Swatch and Park ranges, in the west. The Southern Rockies incorporate the chain's loftiest point, Mount Elbert (4399 m/14,433 ft high), in focal Colorado. In excess of 50 different pinnacles of the Rockies transcending 4267 m (14,000 ft) are in Colorado; these incorporate Longs Peak (4345 m/14,255 ft high) and Pikes Peak (4301 m/14,110 ft high). The Central Rockies are in northeastern Utah, western Wyoming, eastern Idaho, and southern Montana. They incorporate the Bighorn; Bear tooth, and Unite Mountains and the Absaroka, Wind River, Salt River, Teton, Snake River, and Wasatch ranges. The Unite Mountains are the main significant part of the Rockies that broadens east west as opposed to north south. Among the pinnacles of the Central Rockies, which incorporate Grand Eton and Yellowstone national parks, are Gannett Peak (4207 m/13,804 ft high), Grand Eton (4197 m/13,771 ft high), and Fremont Peak (4185 m/13,730 ft high). The Northern Rockies are in northern Idaho, western Montana, and northeastern Washington. They incorporate the Saw tooth, Cabinet, Salmon River, and Clearwater Mountains and the Bitterroot Range. The loftiest focuses in the area, which incorporates Glacier National Park, are Granite Peak (3901 m/12,799 ft high) and Borax Peak (3859 m/12,662 ft high). The Canadian Rockies, situated in southwestern Alberta and eastern British Columbia, are made out of a generally limited belt of mountain extends that ends at the Lizard River swamp in northeastern British Columbia. The pinnacles of the segment, which takes in Banff, Jasper, Kootenay, Waterton Lakes, and Yoho National Parks, incorporate Mount Robson (3954 m/12,972 ft high), Mount Columbia (3747 m/12,294 ft high), and The Twins (3734 m/12,251 ft high). Inclines by and large are exceptionally steep, and there are various ice sheets. The Rocky Mountains are a geographically mind boggling framework with rugged tops just as practically level beat rises. The Rockies were shaped for the most part by crustal inspires in nearly late occasions, during the late Cretaceous and early Tertiary time frames, and later were reshaped by glaciation during the Pleistocene Epoch. Today the Rockies get moderate measures of precipitation, a large portion of which happens in the winter. Lower levels are secured mainly by field, which offers approach to broad woods, primarily of conifers. Over the forest is a zone of grasses and dispersed bushes. Most pinnacles have little vegetation around the culmination, and some have an all year top of day off ice. The Rockies are scantily populated generally and contain not many urban communities. The foremost financial

Legal Responsibility of Starbucks

Question: Talk about the Legal Responsibility of Starbucks. Answer: Presentation Starbucks Corporation is one of the well known espresso organization and café chain of America, which serves various sorts of espresso like coffee, caffe latte and so on. It has right around 23,000 branches everywhere throughout the world. It was first presented in Seattle in 1971. At the point when an organization begins their business, they should follow the social viewpoints, corporate social duties and the lawful obligations as well. At the point when an organization structures, they search for the benefits as well as have the obligations towards the ethical, condition and quality angles. They have additionally legitimate obligations towards the workers, investors and other related issues (Corbaci, et al, 2014). A business consistently build up with different duties like financial, social, natural, moral and legitimate obligations. Moral duties frequently use as lawful obligations. A lawful obligation speaks to the exercises and practices, which incorporate the moral standards and principles toward the purchasers, workers, investors and the network thought for the insurance of the partners. Be that as it may, the morals consistently shapes under the steady gaze of the law (Brain, 2013). The moral duties consistently consider as lawful obligations that made the enactments for the foundation of equity and privileges of the individual from the organization. Along these lines, Starbucks is an organization, which likewise manages such obligations towards the customers, workers, investors and the network thought for the assurance of the partners. For the representatives of the Starbucks they should hold some legitimate obligations toward the workers. The organization must give an eco neighborly workplaces, work protections and higher wages. At the point when organization supplies the support of the clients, they have obligations to offer quality assistance and results of espresso and drinks. Starbucks likewise incorporate clients who are treated as partners by expanding their way of life (Corbaci, et al, 2014). An organization has a few lawful obligations toward the representatives, investors and other related issues. Corporate law gives the lawful substance to an organization to keep up the legitimate duties regarding maintaining the business. According to the corporate law, an organization can execute its capacity according to the constitution of the organization (Brain, 2013). The chiefs of the organization have the obligation to care for the organization and their individuals. They should have great confidence and the ability to utilize their positions where they should have all necessary data identified with the organization and the commitments (Carroll, 2015). The giving the reward share capitals, halfway paid inclination and redeemable offers all are has a place with the investors. The chief of the organization or the overseeing authority of the organization must care for such issues of the investors (Garthwaite et al., 2017). The organization has the obligation to give the best possible wages to the representatives and profit add up to the investors of the organization (Carroll, 2015). The profit sum constantly paid to the investors from the benefit measure of the organization, which won't influence the money related state of the organization (Garthwaite et al., 2017). The part who purchase the offer from the organization he have rights to guarantee the best possible sum from the offer capital from the benefits. An organization never purchases their own offer. The executives or the proprietor of the organization can purchase the offer. The profit sum is the essential privileges of the investors. Nonetheless, on the off chance that the organization maintains the business in misfortune, at that point it can diminish the profit sum from the investors and can move the offers according to the prerequisite (Corbaci, et al, 2014). The organization must give the correct protections to all the workers. As Starbucks is an espresso organization, they have additionally the legitimate mindfully to give the best possible new creations to the clients in around the world. The organization must control and deal with the creations as indicated by appropriate legitimate viewpoints since it make benefit to the organization as well as influence socially and ecologically. It encourages an organization to manufacture a decent connection according to the business perspective (Carroll, 2015). Starbucks a well known espresso organization who not just broaden their business over the entire world yet in addition they prevail to set up the wellbeing relationship in the public arena. When Starbucks apply their legitimate obligations, they build up the open approaches likewise through the worldwide moral business measures. It builds up the human rights and equivalent work open doors for all the representatives of the organization where each part or the representatives get the equivalent rights for work concurring their abilities. The legitimate sculptures additionally secure the representatives through the medicinal services according to their necessities (Koehn 2014). Starbucks maintain their business with the standards of how we live that consistently it implies they give the great nature of espresso beans and best help. They additionally satisfied the best possible prerequisite to their workers. The stores where they serve their best nature of creations, they ensure every one of the stores keeps up the best characteristics and best support of the clients. It is the obligation of the produces that they should furnish their obligation of care with wellbeing (Koehn 2014). The investors of the organization must get their advantages according to their interest in the organization. The organization must give the best possible benefits to them. Starbucks likewise give the best possible wages to the representatives of the organization and those works agreeing the working hours. The enterprise law ensures the workers to get the correct compensation and wages from the organization (Garthwaite et al., 2017). This organization additionally give the representatives a work environment condition to the workers and enables to guarantee support if any of them face any sort of annoying, predisposition, shamefulness and different things. The corporate law additionally ensures the representative of the Starbucks wellbeing and security (Michelli, 2014). At the point when an organization follows appropriate legitimate obligations, they can get legitimate business worth and benefits. Starbucks is an organization who are effective to build up such qualities in their business. They generally give the best condition to work to the representatives and regard them, which is the essential standard of this organization for running a superb association in around the world. Concurring the business morals, the organization additionally follows the correct business morals and keeps up the legitimate obligations. In the drawn out relationship with the providers of the crude materials the significance of the business morals and techniques are applied by the Starbucks (Michelli, 2014). End The accompanying conversation effectively explore the business systems of the Starbucks espresso organization. Agreeing the Corporate Social Responsibility hypothesis the lawful obligations of the organization are quickly broke down in the above conversation. Starbucks utilize the Corporate Social Responsibility hypothesis to maintain their business legitimately and morally where they not just keep up the connection between the individuals from the organization the value in the livelihoods. The privileges of investors and their benefits consistently give the workers concurring the corporate law and lawmaking body. Reference Mind, S. (2013). Starbucks organization statistics.Statisticsbrain. com. Carroll, A. B. (2015). Corporate social responsibility.Organizational Dynamics,44(2), 87-96. Corbaci, L., Hungaro, F., Wang, S. F., Lee, J. W. (2014). Corporate Social Responsibility in International Business. Garthwaite, C., Garthwaite, C., Busse, M., Busse, M., Brown, J., Brown, J., ... Merkley, G. (2017). Starbucks: A Story of Growth.Kellogg School of Management Cases, 1-20. Koehn, N. F., McNamara, K., Khan, N. N., Legris, E. (2014). Starbucks Coffee Company: Transformation and Renewal (Watertown, MA. Michelli, J. (2013).Leading the Starbucks way: 5 standards for interfacing with your clients, your items and your kin. McGraw Hill Professional. Okpara, J. O., Idowu, S. O. (2013).Corporate Social Responsibility. Springer Berlin Heidelberg. Park, J., Lee, H., Kim, C. (2014). Corporate social obligations, shopper trust and corporate notoriety: South Korean buyers' perspectives.Journal of Business Research,67(3), 295-302. Pedersen, E. R. G. (Ed.). (2015).Corporate social obligation. Sage. Schultz, H. (2012).Pour your heart into it: How Starbucks constructed an organization each cup in turn. Hachette UK.

Financial Statements Are Prepared Primarily For Decision Making Finance Essay - Free Essay Example

Financial statements are prepared primarily for decision-making. The information provided in the financial statements is of immense use in making decision through analysis and interpretation of financial statements. Financial analysis is a process of synthesis and summarization of financial operative date with a view to getting into an insight into the operative activities of business enterprises. It is the process of identifying the financial strength and weakness of firm by properly establishing relationship between the items of balance sheet and profit and loss account. Ratio Analysis: Ratio is an expression of the quantitative relationship that exists between the two numbers. In simple language, ratio is one number expressed in terms of another and can be worked out by dividing one number in to the other. It shoes an arithmetical relationship between two figures. The ratio may also be expresses in the form of percentage, which can be obtained by multiplying the quotient by 100.for example Net Profit Ratio=30%, return on capital=12%etc. Significance of Ratios Analysis: The ratio analysis is one of the most powerful tools of the financial analysis. The ratios are easy to calculate. Ratio analysis makes for easy understanding of financial statements. With the use of ratio analysis one can measure the financial condition of a firm and can point out whether the condition is strong, good, questionable or poor. Ratios act as an index of the efficiency of the firm. Two or more accounting groups is called financial ratio. Its helps to summarise a more mass of financial data into concise and make accurate interpretation and conclusion the performance and status of the firm The most important and commonly adopted classification of ratios is on the basis of the purpose or function, which the ratios are expected to perform; such ratios are called Functional Ratios. Below are the ratios we are using for the given assignment Profitability Gross Profit Ratio (%) ÂÂ   2008 2009 2010 Gross profit Ratios( % ) 20 16.67 14.94 By looking at the above figures for 2008, 2009 and 2010. Year 2008 has a good percentage of profit when comparing to 2009 and 2010. Operating Profit Ratio (%) ÂÂ   2008 2009 2010 Operating profit Ratios (%) 80 83 85 This ratio establishes the relationship between the cost of sales and sales revenue. The above ratios indicate the continuous increment in operating expenses. In 2008 operating expenses are 80% and in 2010 it goes up to 85%. As the high operating ratio would leave a small margin to cover or meet financial expenses. Net Profit Ratio (%) ÂÂ   2008 2009 2010 Net Profit Ratios (%) 10 8.7 7.7 As the above figures indicates that year 2008 has a good ratio of 10% and a decrease in 2009 and 2010. Return on capital employed (%) ÂÂ   2008 2009 2010 Return on Capital employed Ratios. 0.50 0.52 0.56 The profitability of the firm can be analysed from the point of view of the total funds employed in the firm. The higher the ratio return on capital employed the more efficient has been the use of capital employed. One can see that the return on capital in the year 2010 is much higher than in the year of 20082009. Liquidity: Current Ratios ÂÂ   2008 2009 2010 Current Ratios. 3.75 2.99 3.27 The current ratio is a measure of the firms short-term solvency. It indicates the availability of current assets in pounds for every one pounds for current liability. The above statement shows in the year 2009 and 2010 has doing much better in this ratio. Quick Ratios ÂÂ   2008 2009 2010 Quick Ratios. 3.31 2.55 2.67 Quick ratio is considered to be the better test of liquidity than Current ratios. In 2008 we holds a very good stock compares to 2009 and in again in 2010 we are holding a very good stock. Asset Utilisation and Efficiency: Total Asset Turnover Ratio ÂÂ   2008 2009 2010 Total Asset Turnover Ratios. 4.05 4.45 4.08 A lower ratio in 2008 indicates the utilization under of assets. 2009 indicates the over trading compare to 2010. Fixed Asset Turnover Ratio ÂÂ   2008 2009 2010 Fixed Asset Turnover Ratios. 13.60 20.51 26.07 As the above figure indicates idle capacity in 2008 while over trading in 2009 and 2010 to investment in Fixed assets. Current Asset turnover Ratio ÂÂ   2008 2009 2010 Current Asset Turnover Ratios. 5.76 5.68 4.84 This ratio indicates the extent to which the investment in current assets contributed towards sales. The figures indicates that 2008 and 2009 excessive invested in current assets while in 2010 it is low ratio capacity. Working capital turnover Ratio ÂÂ   2008 2009 2010 Working Capital Turnover Ratios. 7.86 8.53 6.97 In 2009 we has a very good utilisation of working capital comparing to 2008 and 2010 retained with low utilisation of working capital. Inventory turnover Ratio ÂÂ   2008 2009 2010 Inventory turnover Ratios. 77.49 42.38 29.87 The Stock turnover ratio shows how many times over the business has sold the value of its stocks during the year. By looking at the figures mentioned in the above table, we can conclude that turn over rate has fallen down from 77.49 to 29.87 Fixed assets to Net worth Ratio ÂÂ   2008 2009 2010 Fixed Asset to Net worth Ratios. 0.89 0.79 0.72 This ratio indicates the percentage contributed by owner to the value of fixed assets. a ratio at least 1:1 is considered desirable on other hand, lower ratio suggest an undue burden on debt on the enterprises that tends to increase the internal rates at which an enterprise can borrow. 14 12

Essay on Ford Motor Company Analysis - 1652 Words

Unit 5 Final Project: Ford Motor Company Executive Summary Ford Motor Company is an American automobile manufacturer founded and headquartered in Dearborn, Michigan but incorporated in the state of Delaware. The company was started by Henry Ford in 1903 and is historically famous for the creation and implementation of the assembly line in manufacturing processes. Ford’s mission is to produce and sell automobiles – cars, trucks, SUVs, etc – from the ones initially designed and engineered by Henry Ford all the way through the newer versions created in the last few years. (Profitable Growth for All, 2012) In 2011, the company performed strongly – producing revenues of $134,264,000,000 and net income of $20,213,000,000. Financial data†¦show more content†¦The financial statements included tend to combine cash and marketable securities into a category labeled â€Å"cash and cash equivalents†. If the cash ratio is recalculated using this value instead of simply cash than the ratio impro ves to 1.10, which shows much stronger liquidity capabilities. Long-term solvency for Ford Motor Company also appears to be strong. The company’s times interest earned ratio of 1.96 means that it can cover its interest charges on current debt issues almost two times over. This is a good sign that bankruptcy is not eminent and the company is solvent in the long-run. A higher debt to equity ratio means a company gets a larger portion of its financing from creditors than shareholders, though higher is a subjective measure and depends on the industry. (Wahlen et al, 2008) Automotive manufacturers tend to have debt to equity ratios above 2 because the industry is capital intensive. (Debt/equity ratio, 2014) Ford’s debt to equity ratio in 2011 was 10.89, far higher than the industry standard, potentially due to the circumstances of the time. The financial crisis of 2008 resulted in major financial bailouts across the automotive industry. These large levels of debt to the gov ernment would increase the debt to equity ratios of all companies that accepted the money. In addition to both short and long term solvency, a company’s return on invested capital should be analyzed when determining its financial health. Ford’sShow MoreRelatedCompany Analysis : Ford Motor Company1299 Words   |  6 Pagesresearch to several companies using information provided by independent firms. The analysis will explain the details of financial information, as well as make recommendations on their values as investments (Lasher, 2014). Although there are thousands of publicly traded companies, one will only research the following four companies: Ford Motor Company (Ford), Harley-Davidson, Inc. (Harley), Starbucks Corporation (Starbucks), and Microsoft Corporation (Microsoft). 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This corporation isRead MoreAnalysis of Ford Motor Company Essay1056 Words   |  5 PagesAnalysis of Ford Motor Company External Factors and Economic Environment 1) Market and Customers Between 22% and 23% (average over past five years) of Ford’s customers are defined as fleet customers as described above. The residual 77%to 78% of customers are private individuals who purchase Ford vehicles through licensed dealers. Ford customers come from all demographic strata given the diverse brand lineup and product mix, and Ford’s products are purchased and driven the world over. ArgusRead MoreFord Motor Company Swot Analysis Essay1549 Words   |  7 PagesFord Motor Company SWOT Analysis Introduction Ford Motors is an American based company that was founded over a century ago back in 1903. Ford Motors is one of the most leading automobile manufacturers in the world and according to Forbes the company was the seventh largest car manufacturer in 2014. 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The Affirmative Action Act An Outcome Of Minority Groups...

The Affirmative Action Act was created to ensure that minority groups and women were given the same opportunities in education and employment that were traditionally afforded to white males. According to the National Conferences of State Legislatures, affirmative action is, â€Å"†¦an outcome of the 1960’s Civil Rights Movement, intended to provide equal opportunities for members of minority groups and women in education and employment. In 1961, President Kennedy was the first to use the term affirmative action in an Executive Order that directed government contractors to take affirmative action to ensure that applicants are employed, and that employees are treated during employment, without regard to their race, creed, color, or national origin. The Executive Order also established the President’s Committee on Equal Employment Opportunity, now known as the Equal Employment Opportunity Commission (EEOC)† (NCLS, 2014). Affirmative action was further reinfo rced in 1965 by President Lyndon Johnson when he signed an executive order requiring government contractors to increase the number of minorities that are offered employment. Some believe that the Affirmative Action Act was created out of â€Å"white guilt†. White guilt can be defined as the guilt felt by some white people for harm resulting from racist treatment of people of color by whites both historically and currently. Therefore it is said that some actions by white people are because of this guilt and not because theyShow MoreRelatedAffirmative Action Programs Should Be Legal1320 Words   |  6 Pageswith affirmative action programs in order to improve opportunities or provide compensations for individuals that belong to omitted groups in the U.S history. While affirmative action programs are prevalent in a numerous of fields, employment and education are the two most active fields that focus on the affirmative action. In many associations and other cases, the affirmative action can be considered as a series of privileged programs. These programs will offer historically excluded groups or oppressedRead MoreAffirmative Action Is Important Fo r Society1649 Words   |  7 Pages Affirmative action Affirmative action is an attempt to address past discriminatory injustices which may be based on gender, race or ethnicity. Affirmative action may take the form of policies and programs which are mostly mandated by governments and designed to bring changes in organizations, companies and educational institutions. Affirmative action is a vital tool which provides qualified people with equal access to educational or professional opportunities that they would otherwise have beenRead More Affirmative Action Essay1127 Words   |  5 PagesAffirmative Action Affirmative action is a deliberate effort to provide full and equal opportunities in employment, education, and other areas for women, minorities, and individuals belonging to other traditionally disadvantaged groups. As an issue of todays society, affirmative action requires corporations, universities and other organizations to establish programs designed to ensure that all applicants are treated fairly. It also places a burden of proof on the providers of opportunities;Read More Affirmative Action Essay1086 Words   |  5 Pages The roots of Affirmative Action can be traced back to the passage of the Civil Rights Act where legislation redefined public and private behavior. The act states that to discriminate in private is legal, but anything regarding business or public discrimination is illegal. There are two instances when opposing affirmative action might seem the wrong thing to do. The nobility of the cause that help others. Affirmative Action was a great starter for equality in the work place. The mostRead MoreAffirmative Action And The Civil Rights Act973 Words   |  4 Pagesprivileged whites and unfortunate minorities. Among these government actions are the 14th Amendment, Equal Pay Act, and the Civil Rights Acts. John F. Kennedy perhaps created one of the most heavily debated policies today, his Affirmative Action Policy. Affirmative action is defined as, â€Å"the practice of improving the educational and job opportunities of members of groups that have not been treated fairly in the past because of their race, sex, etc.† (â€Å"Definition of AFFIRMATIVE† 1). The definition itselfRead MoreAffirmative Action : Discrimination And Discrimination Essay1143 Words   |  5 PagesWHAT IS AFFIRMATIVE ACTION Affirmative action can be described as positive discrimination. It is an action or policy favoring those who tend to suffer from discrimination, especially in relation to employment or education. Affirmative action means taking positive steps to end discrimination, to prevent its recurrence, and to creative new opportunities that were previously denied minorities and women. Affirmative action itself has been defined as any measure, beyond simple termination of a discriminatoryRead MoreThe Equal Employment Opportunity Act1119 Words   |  5 PagesThe Equal Employment Opportunity Act or, EEO Act of 1972, established a goal to make racial, ethnic, and gender minorities on the same level of white males in employment (â€Å"Equal Employment†). This was because of the dominance that white males held in the workplace and the struggle for minorities to get and keep a job, sometimes due to discrimination. Through this act, Affirmative Action was established to ensure that a certain amount of minorities were able to get a quality education and to get jobsRead MoreWhy We Still Need Affirmitive Action1493 Words   |  6 PagesWhy we still need affirmative action Because of the complex nature of the discussion on affirmative action and the controversies and the emotion surrounding it, it is imperative to first recap on the causes of race and inequality in the United States of America. The policies on affirmative action were proposed as a fractional remedy for the socio-economic impacts of past and present disadvantage faced by certain groups in the population, especially with regard to biases on gender and race. Such disadvantagesRead MoreAffirmative Action And The Civil Rights Movement963 Words   |  4 Pagesvarious groups of immigration such as: Asian American, Jewish American, African American, and Mexican Ame. Minority groups have experienced many kinds of segregation. They are discriminated in education and employment. Then, a program called â€Å"Affirmative Action† was introduced with the hope to engage more people of color into the society. Affirmative Action is an outcome of the 1960’s Civil Rights Movement. Its purpose is to provide equal opportunities for members of minority groups and women in educationRead Morefgdgdg1732 Words   |  7 PagesKnowledge Objectives Define organizational diversity and distinguish between affirmative action and diversity management. Distinguish multicultural, plural, and monolithic organizations. Describe the demographic characteristics of the U.S. population and explain their implications for the composition of the workplace. Discuss general changes in the United States that are increasing the importance of managing diversity effectively. Understand why successfully managing diversity is extremely important

Duckweed Research Paper free essay sample

Common duckweed is a plant found floating in compact colonies in ponds, marshes, lakes, and slow moving streams. Duckweed is a very tiny pale green, seed bearing plant (Wang and Messing 2012). Duckweed consists of 1 to 3 fronds, or an oval shaped leave–like structure (Wedge and Burris 1982). These fronds grow no bigger than 10 millimeters and usually serve to attach to other fronds, which create massive thick mats of duckweed (Wedge and Burris 1982). A small root-like structure, known as a rootlet, hangs below the fronds (Wedge and Burris 1982). Duckweed can spread very quickly and can cover the entire surface of a pond in a short amount of time. The growth of duckweed is common when the water contains high levels of nitrogen and phosphates (Wang and Messing 2012). Small amounts of duckweed will not harm a water source, but large amounts will stop the sunlight from entering the water. This can cause oxygen depletion, which can harm fish and submerged plants (Wang and Messing 2012). Studies have found that duckweed is able to survive under several different temperatures. Duckweed is more cold tolerant than other aquatic vascular plants. There are conditions such as seasonal temperature change that can result in a morphological alteration to another form, called turions (Wang and Messing 2012). When the temperature lowers the energy stored in the duckweed during photosynthesis is transferred to starch biosynthesis, causing the starch to gather in turions (Wang and Messing 2012). Due to the amount of intercellular air space becoming less and starch increases the density of the tissue, the duckweed is able to sink to the base of the water where the organism is still able to live even if the surface of the water freezes (Wang and Messing 2012). When the warm conditions return the duckweed will return to the surface of the water (Wang and Messing 2012). This is an evolved adaption that duckweed has formed to be able to survive in several conditions. Our hypothesis was that the survival of duckweed would be more successful in warmer climates, rather than colder climates. We generated this hypothesis due based on the fact that duckweed needs sunlight to gain the nutrients it needs to survive, and warmer climates commonly have more sunlight to help the growth and reproduction. Also, duckweed is eaten by birds and ducks, which they then spread to other water sources (Appenroth 2002). This is one of the best ways of spreading duckweed and would be done mostly in warmer areas where the bird and duck populations are the highest. Methods This experiment was conducted on March 14, 3013 inside a laboratory of the Boyd Science Hall at Plymouth State University. We received the duckweed (Lemna Minor) organisms from Carolina Biological Supply. We then filled three beakers with 200mL of spring water, and then drew a line on each of the beakers where the water level was. Each beaker was labeled with different colored tape to differentiate the beakers. After all beakers were properly filled with water and labeled, we placed 20 duckweed organisms in each of the three beakers. The first beaker was the control and was kept at room temperature, while the second beaker was placed under a florescent light with medium heat, and the third beaker was placed under a florescent light with high heat. The three beakers were subjected to these conditions for 29 days with 14 repetitions. The data was analyzed through an ANOVA statistical summary. Results There was not a significant difference in the change in the number of living duckweed between different treatments (F = 0. 415; df = 2, 38; P = 0. 664). (Fig 1. ) Figure 1. The mean number of living duckweed found in each temperature. Discussion This experiment did not show any strong evidence that the survival and growth of duckweed is more successful in different temperatures. The average number of living duckweed actually decreased when subjected to the three different treatments. According to Appenroth (2002), when duckweed is place into lower or higher temperatures, the turion-inducing factor needs proper phosphate levels. Therefore, when we placed the duckweed under the florescent light treatments, the water may not have contained the correct amount of phosphate causing the duckweed to not be able to form into turion. Without being able to use this adaptation, the duckweed will not be able to survive under certain temperatures. Although the average number of living duckweed did result to be higher when at room temperature, the difference was not significant enough to be conclusive. While our hypothesis was not proven to be correct through this experiment, other studies have found conclusive data on the effects of temperature with duckweed. Appenroth (2002) found that duckweed could survive and have normal growth within 15 to 25 degrees Celsius. Thus, duckweed has a high range of survival under different temperature, but requires the appropriate elements. Multiple factors could have affected the accuracy of the results of this experiment. If we had more time to conduct the experiment, we could have had the duckweed under the treatments for a longer period of time, which would have given us more precise and accurate answers. This would have made sure the duckweed was being kept at the proper temperature for the entire duration. Along with additional time, the spring water used may have not had the nutrients that duckweed needs to survive. Duckweed thrives off nutrients and grows best when the water contains higher levels of nitrogen and phosphate (Wedge and Burris 1982). In the future studies should apply the problems that I have stated before. If the duckweed is kept under the treatment for a longer period and is placed in the appropriate nutrient filled water, the experiment could be much more effective on giving a better result. In addition to those corrections, the results could have been broader if the study had a below room temperature treatment. All in all, these additions to the experiment would be very detrimental to the accuracy and understanding of the results.

Duckweed Research Paper free essay sample

Common duckweed is a plant found floating in compact colonies in ponds, marshes, lakes, and slow moving streams. Duckweed is a very tiny pale green, seed bearing plant (Wang and Messing 2012). Duckweed consists of 1 to 3 fronds, or an oval shaped leave–like structure (Wedge and Burris 1982). These fronds grow no bigger than 10 millimeters and usually serve to attach to other fronds, which create massive thick mats of duckweed (Wedge and Burris 1982). A small root-like structure, known as a rootlet, hangs below the fronds (Wedge and Burris 1982). Duckweed can spread very quickly and can cover the entire surface of a pond in a short amount of time. The growth of duckweed is common when the water contains high levels of nitrogen and phosphates (Wang and Messing 2012). Small amounts of duckweed will not harm a water source, but large amounts will stop the sunlight from entering the water. This can cause oxygen depletion, which can harm fish and submerged plants (Wang and Messing 2012). Studies have found that duckweed is able to survive under several different temperatures. Duckweed is more cold tolerant than other aquatic vascular plants. There are conditions such as seasonal temperature change that can result in a morphological alteration to another form, called turions (Wang and Messing 2012). When the temperature lowers the energy stored in the duckweed during photosynthesis is transferred to starch biosynthesis, causing the starch to gather in turions (Wang and Messing 2012). Due to the amount of intercellular air space becoming less and starch increases the density of the tissue, the duckweed is able to sink to the base of the water where the organism is still able to live even if the surface of the water freezes (Wang and Messing 2012). When the warm conditions return the duckweed will return to the surface of the water (Wang and Messing 2012). This is an evolved adaption that duckweed has formed to be able to survive in several conditions. Our hypothesis was that the survival of duckweed would be more successful in warmer climates, rather than colder climates. We generated this hypothesis due based on the fact that duckweed needs sunlight to gain the nutrients it needs to survive, and warmer climates commonly have more sunlight to help the growth and reproduction. Also, duckweed is eaten by birds and ducks, which they then spread to other water sources (Appenroth 2002). This is one of the best ways of spreading duckweed and would be done mostly in warmer areas where the bird and duck populations are the highest. Methods This experiment was conducted on March 14, 3013 inside a laboratory of the Boyd Science Hall at Plymouth State University. We received the duckweed (Lemna Minor) organisms from Carolina Biological Supply. We then filled three beakers with 200mL of spring water, and then drew a line on each of the beakers where the water level was. Each beaker was labeled with different colored tape to differentiate the beakers. After all beakers were properly filled with water and labeled, we placed 20 duckweed organisms in each of the three beakers. The first beaker was the control and was kept at room temperature, while the second beaker was placed under a florescent light with medium heat, and the third beaker was placed under a florescent light with high heat. The three beakers were subjected to these conditions for 29 days with 14 repetitions. The data was analyzed through an ANOVA statistical summary. Results There was not a significant difference in the change in the number of living duckweed between different treatments (F = 0. 415; df = 2, 38; P = 0. 664). (Fig 1. ) Figure 1. The mean number of living duckweed found in each temperature. Discussion This experiment did not show any strong evidence that the survival and growth of duckweed is more successful in different temperatures. The average number of living duckweed actually decreased when subjected to the three different treatments. According to Appenroth (2002), when duckweed is place into lower or higher temperatures, the turion-inducing factor needs proper phosphate levels. Therefore, when we placed the duckweed under the florescent light treatments, the water may not have contained the correct amount of phosphate causing the duckweed to not be able to form into turion. Without being able to use this adaptation, the duckweed will not be able to survive under certain temperatures. Although the average number of living duckweed did result to be higher when at room temperature, the difference was not significant enough to be conclusive. While our hypothesis was not proven to be correct through this experiment, other studies have found conclusive data on the effects of temperature with duckweed. Appenroth (2002) found that duckweed could survive and have normal growth within 15 to 25 degrees Celsius. Thus, duckweed has a high range of survival under different temperature, but requires the appropriate elements. Multiple factors could have affected the accuracy of the results of this experiment. If we had more time to conduct the experiment, we could have had the duckweed under the treatments for a longer period of time, which would have given us more precise and accurate answers. This would have made sure the duckweed was being kept at the proper temperature for the entire duration. Along with additional time, the spring water used may have not had the nutrients that duckweed needs to survive. Duckweed thrives off nutrients and grows best when the water contains higher levels of nitrogen and phosphate (Wedge and Burris 1982). In the future studies should apply the problems that I have stated before. If the duckweed is kept under the treatment for a longer period and is placed in the appropriate nutrient filled water, the experiment could be much more effective on giving a better result. In addition to those corrections, the results could have been broader if the study had a below room temperature treatment. All in all, these additions to the experiment would be very detrimental to the accuracy and understanding of the results.

Duckweed Research Paper free essay sample

Common duckweed is a plant found floating in compact colonies in ponds, marshes, lakes, and slow moving streams. Duckweed is a very tiny pale green, seed bearing plant (Wang and Messing 2012). Duckweed consists of 1 to 3 fronds, or an oval shaped leave–like structure (Wedge and Burris 1982). These fronds grow no bigger than 10 millimeters and usually serve to attach to other fronds, which create massive thick mats of duckweed (Wedge and Burris 1982). A small root-like structure, known as a rootlet, hangs below the fronds (Wedge and Burris 1982). Duckweed can spread very quickly and can cover the entire surface of a pond in a short amount of time. The growth of duckweed is common when the water contains high levels of nitrogen and phosphates (Wang and Messing 2012). Small amounts of duckweed will not harm a water source, but large amounts will stop the sunlight from entering the water. This can cause oxygen depletion, which can harm fish and submerged plants (Wang and Messing 2012). Studies have found that duckweed is able to survive under several different temperatures. Duckweed is more cold tolerant than other aquatic vascular plants. There are conditions such as seasonal temperature change that can result in a morphological alteration to another form, called turions (Wang and Messing 2012). When the temperature lowers the energy stored in the duckweed during photosynthesis is transferred to starch biosynthesis, causing the starch to gather in turions (Wang and Messing 2012). Due to the amount of intercellular air space becoming less and starch increases the density of the tissue, the duckweed is able to sink to the base of the water where the organism is still able to live even if the surface of the water freezes (Wang and Messing 2012). When the warm conditions return the duckweed will return to the surface of the water (Wang and Messing 2012). This is an evolved adaption that duckweed has formed to be able to survive in several conditions. Our hypothesis was that the survival of duckweed would be more successful in warmer climates, rather than colder climates. We generated this hypothesis due based on the fact that duckweed needs sunlight to gain the nutrients it needs to survive, and warmer climates commonly have more sunlight to help the growth and reproduction. Also, duckweed is eaten by birds and ducks, which they then spread to other water sources (Appenroth 2002). This is one of the best ways of spreading duckweed and would be done mostly in warmer areas where the bird and duck populations are the highest. Methods This experiment was conducted on March 14, 3013 inside a laboratory of the Boyd Science Hall at Plymouth State University. We received the duckweed (Lemna Minor) organisms from Carolina Biological Supply. We then filled three beakers with 200mL of spring water, and then drew a line on each of the beakers where the water level was. Each beaker was labeled with different colored tape to differentiate the beakers. After all beakers were properly filled with water and labeled, we placed 20 duckweed organisms in each of the three beakers. The first beaker was the control and was kept at room temperature, while the second beaker was placed under a florescent light with medium heat, and the third beaker was placed under a florescent light with high heat. The three beakers were subjected to these conditions for 29 days with 14 repetitions. The data was analyzed through an ANOVA statistical summary. Results There was not a significant difference in the change in the number of living duckweed between different treatments (F = 0. 415; df = 2, 38; P = 0. 664). (Fig 1. ) Figure 1. The mean number of living duckweed found in each temperature. Discussion This experiment did not show any strong evidence that the survival and growth of duckweed is more successful in different temperatures. The average number of living duckweed actually decreased when subjected to the three different treatments. According to Appenroth (2002), when duckweed is place into lower or higher temperatures, the turion-inducing factor needs proper phosphate levels. Therefore, when we placed the duckweed under the florescent light treatments, the water may not have contained the correct amount of phosphate causing the duckweed to not be able to form into turion. Without being able to use this adaptation, the duckweed will not be able to survive under certain temperatures. Although the average number of living duckweed did result to be higher when at room temperature, the difference was not significant enough to be conclusive. While our hypothesis was not proven to be correct through this experiment, other studies have found conclusive data on the effects of temperature with duckweed. Appenroth (2002) found that duckweed could survive and have normal growth within 15 to 25 degrees Celsius. Thus, duckweed has a high range of survival under different temperature, but requires the appropriate elements. Multiple factors could have affected the accuracy of the results of this experiment. If we had more time to conduct the experiment, we could have had the duckweed under the treatments for a longer period of time, which would have given us more precise and accurate answers. This would have made sure the duckweed was being kept at the proper temperature for the entire duration. Along with additional time, the spring water used may have not had the nutrients that duckweed needs to survive. Duckweed thrives off nutrients and grows best when the water contains higher levels of nitrogen and phosphate (Wedge and Burris 1982). In the future studies should apply the problems that I have stated before. If the duckweed is kept under the treatment for a longer period and is placed in the appropriate nutrient filled water, the experiment could be much more effective on giving a better result. In addition to those corrections, the results could have been broader if the study had a below room temperature treatment. All in all, these additions to the experiment would be very detrimental to the accuracy and understanding of the results.

Duckweed Research Paper free essay sample

Common duckweed is a plant found floating in compact colonies in ponds, marshes, lakes, and slow moving streams. Duckweed is a very tiny pale green, seed bearing plant (Wang and Messing 2012). Duckweed consists of 1 to 3 fronds, or an oval shaped leave–like structure (Wedge and Burris 1982). These fronds grow no bigger than 10 millimeters and usually serve to attach to other fronds, which create massive thick mats of duckweed (Wedge and Burris 1982). A small root-like structure, known as a rootlet, hangs below the fronds (Wedge and Burris 1982). Duckweed can spread very quickly and can cover the entire surface of a pond in a short amount of time. The growth of duckweed is common when the water contains high levels of nitrogen and phosphates (Wang and Messing 2012). Small amounts of duckweed will not harm a water source, but large amounts will stop the sunlight from entering the water. This can cause oxygen depletion, which can harm fish and submerged plants (Wang and Messing 2012). Studies have found that duckweed is able to survive under several different temperatures. Duckweed is more cold tolerant than other aquatic vascular plants. There are conditions such as seasonal temperature change that can result in a morphological alteration to another form, called turions (Wang and Messing 2012). When the temperature lowers the energy stored in the duckweed during photosynthesis is transferred to starch biosynthesis, causing the starch to gather in turions (Wang and Messing 2012). Due to the amount of intercellular air space becoming less and starch increases the density of the tissue, the duckweed is able to sink to the base of the water where the organism is still able to live even if the surface of the water freezes (Wang and Messing 2012). When the warm conditions return the duckweed will return to the surface of the water (Wang and Messing 2012). This is an evolved adaption that duckweed has formed to be able to survive in several conditions. Our hypothesis was that the survival of duckweed would be more successful in warmer climates, rather than colder climates. We generated this hypothesis due based on the fact that duckweed needs sunlight to gain the nutrients it needs to survive, and warmer climates commonly have more sunlight to help the growth and reproduction. Also, duckweed is eaten by birds and ducks, which they then spread to other water sources (Appenroth 2002). This is one of the best ways of spreading duckweed and would be done mostly in warmer areas where the bird and duck populations are the highest. Methods This experiment was conducted on March 14, 3013 inside a laboratory of the Boyd Science Hall at Plymouth State University. We received the duckweed (Lemna Minor) organisms from Carolina Biological Supply. We then filled three beakers with 200mL of spring water, and then drew a line on each of the beakers where the water level was. Each beaker was labeled with different colored tape to differentiate the beakers. After all beakers were properly filled with water and labeled, we placed 20 duckweed organisms in each of the three beakers. The first beaker was the control and was kept at room temperature, while the second beaker was placed under a florescent light with medium heat, and the third beaker was placed under a florescent light with high heat. The three beakers were subjected to these conditions for 29 days with 14 repetitions. The data was analyzed through an ANOVA statistical summary. Results There was not a significant difference in the change in the number of living duckweed between different treatments (F = 0. 415; df = 2, 38; P = 0. 664). (Fig 1. ) Figure 1. The mean number of living duckweed found in each temperature. Discussion This experiment did not show any strong evidence that the survival and growth of duckweed is more successful in different temperatures. The average number of living duckweed actually decreased when subjected to the three different treatments. According to Appenroth (2002), when duckweed is place into lower or higher temperatures, the turion-inducing factor needs proper phosphate levels. Therefore, when we placed the duckweed under the florescent light treatments, the water may not have contained the correct amount of phosphate causing the duckweed to not be able to form into turion. Without being able to use this adaptation, the duckweed will not be able to survive under certain temperatures. Although the average number of living duckweed did result to be higher when at room temperature, the difference was not significant enough to be conclusive. While our hypothesis was not proven to be correct through this experiment, other studies have found conclusive data on the effects of temperature with duckweed. Appenroth (2002) found that duckweed could survive and have normal growth within 15 to 25 degrees Celsius. Thus, duckweed has a high range of survival under different temperature, but requires the appropriate elements. Multiple factors could have affected the accuracy of the results of this experiment. If we had more time to conduct the experiment, we could have had the duckweed under the treatments for a longer period of time, which would have given us more precise and accurate answers. This would have made sure the duckweed was being kept at the proper temperature for the entire duration. Along with additional time, the spring water used may have not had the nutrients that duckweed needs to survive. Duckweed thrives off nutrients and grows best when the water contains higher levels of nitrogen and phosphate (Wedge and Burris 1982). In the future studies should apply the problems that I have stated before. If the duckweed is kept under the treatment for a longer period and is placed in the appropriate nutrient filled water, the experiment could be much more effective on giving a better result. In addition to those corrections, the results could have been broader if the study had a below room temperature treatment. All in all, these additions to the experiment would be very detrimental to the accuracy and understanding of the results.

The Damnation of a Canyon Essay Example

The Damnation of a Canyon Paper The Colorado river, The Nile river, the Jang cà ¯Ã‚ ¿Ã‚ ½ tiang river. They have one incommon. Every of them is polluted and somehow destroyed by humans. The modern establishments of people have brought us a new possibilities how to treat with nature. As far as I am concerned, nowadays, it is a question of business. No matters whether it harms the environment or not. But who cares? Mr. Edward Abbey was looking for some objections in the environmental perspective in his article Damnation of a Canyon, first appeared in 1971 in Beyond the Wall: Essays from the outside, canyonlands did have a heart, a living heart, and that heart was Glen Canyon and the golden, flowing Colorado River.(Abbey, 2003) He concluded the nowadays conditions of canyonland country and the effects of industrialization of society in this beautiful and untouched environment. Abbey examines, that the Glen Canyon has not ever needed any change for better conditions. First, when he was a park ranger at the new Glen Canyon National Recreation Area, there were many animals, plants in symbiottical relationship. We will write a custom essay sample on The Damnation of a Canyon specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Damnation of a Canyon specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Damnation of a Canyon specifically for you FOR ONLY $16.38 $13.9/page Hire Writer It was wilderness itself. Second, Abbey argues that the damaging of that region started with transformation of nature into a business profit ceremony. Finally, he speaks about the dam, which caused this horrible situation and he does not find any benefical point of this building. Abbey refers to the bad living conditions of animals as well, as we can see in disappereance of many of them by flooding the Glen Canyon. Although Edwardà ¯Ã‚ ¿Ã‚ ½s analysis has a strong relevance, In my opinion, he underestimates the current situation in the Colorado river and he forgot to mention who caused those changes in the region of Glen Canyon. A responsibilty lies on every human being, not just people living in the region, but it is all about us.  Abbeyà ¯Ã‚ ¿Ã‚ ½s decisive morality acitvated a serial of hypothesis about future and the heritage of Mother Earth; he pointed out how this area will be damaged soon, if all involved do not take some decision and sum up their priorities; posing a questions to those people would make some challenge and stop the industry to take profit from marvellous places in our World; he asserted many aspects in his explanation, but did he gave some sollution to the problem? Edward, speaking to all people, provides a deep insights into the topic of environmental pollution even though he underestimated the economical utilization of Lake Powel and the Dam. Many of Abbeyà ¯Ã‚ ¿Ã‚ ½s point are right and cannot be argued by any scientist and also he got my angle of vision. I completely agree that now the Lake Powel is not a true lake, but just a fake lake and a big reservoir. Overall the calmness and the wilderness has vanished from the nature. There is no doubt, that people should do something with it. The simple discussion on the issue is useless. It reminds me a one situation, when woman found a garbage on the floor and she started to report about it to men around her, instead of removing it by herself. In spite of fact, the status of the Dam is very bad, Abbey did not do anything for years to change it. He made some speech and summarized the weakest points of that huge construction, but did not look on the other side. Did he ask himself on the public opinion? Abbey offers alternatives like solar energy system and to destroy the dam like a feather. Apparently, he does not allude the price, of the building. The workers, who worked there for ours benefits. In addition, whole economy policy should be change at all. This exploration leads him into overgeneralization of the problem. Particularly, Abbey appealed on the destructive activity and ecological catastrophe for the region, however the construction of the Glen Canyon Dam did not caused anything. If he want to judge people who brought investments into the area, he should blame the society as well. Besides overgeneralizing, how long would the nature resists against the human ecological pressure? In fact, the comparison of former river canyon and nowadays reservoir is not suitable implying those informations he demonstrated. Relying on promises of people Abbey assumed to not being with opposition with natureAccording to his wishes, it is impossible to do something with it; neverthless he asserts about lazy americans and the possibilities of access, but it reveals into a mistake, which could offend many honest inhabitants of U. S. Furthermore, Edward encourages himself to be a protector of commonalty; being favoured in the eyes of people is in and it makes him famous. Greenpeace and another communities trying to call attention to globalization are useless too. I would like to cite the author who think the nature will defend itself and will safe her majesty: I say give a nature a little time. In five years, at most in ten, the sun and wind and storms will cleanse and sterilize the repellent mess. In conclusion, mr. Edward Abbey did a very good, when he started a discussion on this serious problem, perhaps this step will motivate others to make some important moves towards nature. The tendency of thinking of humans would be change, if they realise the true significance of our envirnment and climate conversion. I think Abbey did excellently. If this was the action of Marathon, I hope he will come to the finish as soon as possible.

Air Pollution Essay

Air Pollution Essay Air Pollution Essay Bales1 Air Pollution Jaylan Bales Ecology April 30, 2013 Mr. Jolly Bales2 The Impact of Air Pollution Plants are more sensitive than humans and animals to the effects of air pollution. The three most important pollutants are ozone, sulphur dioxide, and nitrogen dioxide, with a greater impact on annual crops than perennial crops. The Gauteng State of the Environment Report (1995) highlighted the most significant air quality issues as follows; Global warming due to the generation of greenhouse gases such as carbon dioxide, ozone and methane, acid deposition where sulphates and nitrates in the atmosphere are deposited in rain, mist or through dry deposition, acid deposition can lead to the salination and acidification of water resources and of soil, salination of water resources is caused by the accumulation of sulphates and nitrates on the land surface, and their transport into dams and lakes, sulphates and nitrates can increase soil acidity, concentrations of toxic metals in the soil solution may increase which can impact on plant growth. Description of Air Pollution Air pollution is a mixture of natural and man-made substances in the air we breathe such as fine particles produced by the burning of fossil fuels, ground-level ozone, which is a reactive form of oxygen that is a primary component of urban smog, and noxious gases such as sulfur dioxide, nitrogen oxides, carbon monoxide, and chemical vapors. The health effects of air pollution have been reported in research studies over the past 30 years. These effects include respiratory diseases such as asthma, cardiovascular diseases, changes in lung function, and death. There is mounting evidence that exposure to air pollution has long-term effects on lung development in children. Bales3 Physical & Ecological Characteristics of Air Pollution Sulfur dioxide, nitrogen oxide and other air pollutants can enter the pores of developing plants and break down the waxy coating that protects them from disease and excess water loss. The internal combustion engines of cars and other vehicles produce carbon monoxide, which is a highly poisonous gas. According to the American Heart Association (AHA), breathing this form of air pollution over a long period of time can cause serious respiratory problems. The effects of air pollution can be felt thousands of miles from its original source. China's industrial pollution can be felt in western parts of the United States. Aerial transport has also caused pesticides from farms in South America to arrive in Antarctica. Volcanic activity can be one of the most significant natural sources of air pollution. When volcanoes erupt, they spew large amounts of ash and toxic chemicals into the air. Desert areas create dust storms that contribute to particulate matter in the atmosphere. Forest and grass fires also produce smoke that causes chemical pollutants to enter the air. Also, the quality of air is being reduced by industrial modernization. Cement factories, mines, steel manufacturers and thermal-power plants are among some of the leading producers of air pollution. Outdoor air pollution is one of China’s most serious environmental problems. Coal is still the major source of energy, constituting about 75 percent of all energy sources. Consequently, air pollution in China predominantly consists of coal smoke, with suspended particulate matter and sulfur dioxide as the principal air pollutants. In large cities, however, with the rapid increase in the number of motor vehicles, air pollution has gradually changed from the conventional coal combustion type to the mixed coal combustion/motor vehicle emission type. Currently, inhalable Bales4 particles and nitrogen dioxide are the criteria pollutants of concern in China. Generally, particulate matter levels in cities in the north are higher than those in the south, whereas sulfur dioxide and nitrogen dioxide levels do not differ much. In 2004, the annual average particulate matter 10

Effects of Social Media and ROI for Small Businesses Research Paper

Effects of Social Media and ROI for Small Businesses - Research Paper Example So if there were one term that could be used to grasp the ubiquity of social media, it would be ‘instant dissemination’. Going by this versatility of social media, the way people research, access and purchase products and services around the world is fast changing (Cass, 2007, p. 11). Hence, as expected and would be deemed to be commonsensical, businesses, whether big or small simply could not expect to thrive and survive competition if they do not customize their approach in consonance with these pressing consumer trends and practices (Cass, 2007, p. 9). Especially in case of the small businesses, which have fewer resources to spend on infrastructure, consumer education, communication, and marketing and after sales service, social media offers a range of salubrious opportunities and possibilities. However, it does need to be mentioned that the positive advantages facilitated by the social media to the small businesses are qualified and subject to an array of initiatives , choices, precautions, objectives and constraints. Before delving on the effect of small media on small businesses, it is imperative to gauge the extent to which the small businesses are turning to social media for accomplishing a range of objectives and activities. As per a report published in Forbes, nearly 54 percent of the small and midsize businesses do actively ascribe to social media to advance their scope and this figure is expected to soar every year (Diana, 2010). What is even more impressive is that the engagement of small businesses with social media is not lethargic and intermittent, but rather happens to be really prompt and regular, considering the fact that nearly 35 percent of them have been found to be posting regular inputs and updates on social media sites such as Twitter, Facebook, YouTube and LinkedIn (Diana, 2010). Indeed, social media must be doing something good to these small businesses as 60 percent of them have acknowledged that social media has positive ly and propitiously influenced their business prospects (Diana, 2010). In a British study focusing on 269 small and midsize businesses, 46 percent accounted that an active engagement with social media has enhanced their brand awareness and 36 percent agreed that they have been able to grab much new business owing to social media (Diana, 2010). However, one simply cannot trust the positivity of social media for small businesses by merely considering only those who succeeded. As could be considered to be a commonsensical premise, there must be many small businesses which must have failed to considerably benefit from social media owing to a variety of mistakes and flaws in their strategy. As already mentioned that small businesses are marked by limited resources, they could only benefit from social media if they could use it to leverage business in a cost effective way and assure a favorable return on investment. In that context it would be pragmatic to delve on the varied benefits tha t social media offers to small businesses and how the small businesses could glean these benefits while assuring an optimal return on investment. One salient advantage of social media to the small businesses is that it could be easily used to reach a diverse and widely scattered customer base as social media as compared to the conventional media has a larger reach and a higher sharing potential (Coleman, 2012). One direct and immediate advantage of soci

Josephus, the jewish wars (c. 100CE) Term Paper

Josephus, the jewish wars (c. 100CE) - Term Paper Example Josephus and other Greek historians are not an exemption. An analysis of various classical historians literary works on the Jewish war McLaren in his book the† turbulent times† emphasizes on the need to differentiate between the Josephus narrative of his actual events, as well as the interpreting such events. According to him, he views Josephus bias life as the jest of his text instead of trying to know the extent of Judea turmoil in a more different way (Josephus and Whiston 12). Perhaps, by inquiring how Judea was run in the first century. The only way to ensure that happens is by establishing what led to its transformation from the stability to its downfall. All the same, it might be for a reason that the ideal method should actually be determined by the Jewish attitude in response to the Roman rule. For instance, being fully qualified is the only way to achieve the criteria for describing various incidents based on an individual. Some even insist that even if McLaren would appreciate that, his book end with such sentiments, it would still not be that negative (Mclaren 425). However, the positive side of his literary works is where he suggests that his case study calls for three main pillars that include the identification and isolation of the required investigation. In his view, there is a need to examine each incident based on the individual grounds. In light with this, he calls for assembling all pieces of relevant details regarding every incident that happened in Judea. As much as such issues have been raised, it is very evident too that, most of the valuable information is not only from the chronological events of the Josephus, but comes also from other sources such as the Philo, which has not been widely used in his book (McLaren 426). McLaren argues that, in order to appreciate the chronological events that took place in the Jewish war, it is necessary to keenly observe the long and short term causes of the war (Mclaren 425). He is also ve ry skeptical in regards to Josephus works as a historian as the Romans too had their own stories to say in their favor. That is the reasons why he has always attacked the Greeks for printing unreliable sources of references. According to the biblical times, the Jews came to significance due to the establishment of a Jewish center in Palestine. Josephus claims that judges were appointed from the Jews themselves. After a while, the Jews flourished giving them the best position to control the administration. This caused an alarm in the government, hence leading to the violence that erupted. Consequently, this led to the Jewish persecution in Damascus, a city that had a large population of Greeks. A total of 10,500 Jews were killed (McLaren 427). Furthermore, the Jews in Syria could not occupy prestigious positions in Arab countries. Jews are known for being notorious in surrendering to the Arabs. For four years, Syria was considered as the platform for the struggle between different ra ces, Jews being part of the struggle Josephus as a source of military history of the Jews war However, it is indispensable to note that, Josephus works is still accredited for, due to the support of the church leaders. This in itself tries to prove that the documents are reliable (Bloom 222). Despite this, there are still some doubts concerning the rebuilding of the Roman campaign in Judea. This is because he has employed the Greco-Roman records to prove some of his arguments (Bloom

Nature and Nature in Cognitive Development Essay Example for Free

Nature and Nature in Cognitive Development Essay Why are both nature and nurture important in perceptual development? How do both help a baby’s brain and sensory organs to develop? The question of whether nature or nurture is more important in terms of perceptual development has bee long debated. In general, there are two theories that explain how humans develop these perceptions. The Nativists claim that our brains are built or hardwired to recognize certain stimuli by both design and construction. In contrast, an Empiricist would say that we learn through experience how to perceive things. There was an experiment done by Nativist researchers that sought to determine how very young mammals are able to perceive. The data concluded that early infants were able to perceive quite a lot before they really had a chance to learn anything. Gibson and Walk’s the â€Å"visual cliff† experiment was one such experiment, in this test both young animals and 6 month old human infants were taken to a side of a visual cliff, the test subjects would avoid the clearly deep drop. This indicated that children can perceive visual depth and that visual depth dominates even touch information. Additionally, studies have been done that show babies can recognize faces and that they often prefer the visual stimulation of carton faces as opposed to the same features arranged at random. In other tests it was shown that babies can also recognize whether or not and object is coming directly at their face or not. These experiments show that even the undeveloped infant brain has considerable capacity for perceptual capabilities. In contrast, several Empiricists experiments have been done as well. In one such study, scientists sought to determine the effects of depriving developing animals from perceptual stimulations. These tests have consistently shown that the longer the subject is deprived, the more severe the consequences. For example, humans are sometimes born without sight, due to a clouded cornea. Later in life some elect to have surgery to repair this clouded cornea. The result is sight, these people can see but they cannot perceive what it is that they see. As time goes on they slowly learn to distinguish one object from another, but this is however quite easily interrupted. Often changing an objects position or context is quite enough to slow down or prevent recognition. To conclude, although some argue that perception is due to nature, while others argue for nurture, it may in fact be that the two factors are interdependent and rely on each other. Support for this idea comes from an experiment that studied rats and found that those raised in a perceptually restricted environment had smaller brain development than those raised in an enriched environment, suggesting that while we are born with innate capabilities we need the environment to ensure we develop our abilities to perceive well. The perceptual capabilities we have at birth must be strengthened continuously through perceptual stimulation, furthermore, it would seem that perception in general follows the use it or lose it principle. Just as unused muscles become week, so to do our senses if left unused. Nature and nurture are both essential to health y perceptual development; stimulation begins in the womb and quickly follows all the way through adulthood. Sources. Nature and Nurture in Perceptual Development. . www. indiana. edu. Web. 11 Feb 2013. http://www. indiana. edu/~p1013447/dictionary/natnurt. htm. . Experiencing Sensation and Perception. . physch. hanover. edu. Web. 11 Feb 2013. http://psych. hanover. edu/classes/sensation/chapters/Chapter 15. pdf. Arterberry, M. Perceptual Development. . Colby College. Web. 11 Feb 2013. http://www. elsevierdirect. com/brochures/Infant/PDFs/Perceptual development. pdf.

What About Here At Home? :: essays research papers

What About Here At Home?   Ã‚  Ã‚  Ã‚  Ã‚  With America at the heels of its President, it is now time to strike. Against terrorists, yes, but that’s not what I’m talking about here. It is time for the government to strike here at home. To reinsure safety to its citizens is the primary goal for the government right now - safety from foreign attacks, but also economic safety.   Ã‚  Ã‚  Ã‚  Ã‚  In order to do so, I am offering an idea so profound, so absurd, that many of you will not be able handle it.   Ã‚  Ã‚  Ã‚  Ã‚  What the government should do right now is cut taxes. Tremendously. But wait a minute. We are entering a war and you want us to cut taxes? It is detrimental that right now we restore faith in investing. It is necessary in order for our economy to maintain, to ensure the survival of slumping businesses.   Ã‚  Ã‚  Ã‚  Ã‚  Becoming clearer is the fact that we are beginning a long battle against terrorism. In other words, war has begun. One of the main reasons the U.S. economy was so gigantic from 1992-2000, was the absence of nuclear threat. Once the cold war ended, Americans had little fear of invasion. Simply put, Americans believed they would live longer. Therefore, personal discount rates declined, unleashing unlimited room for investment, and subsequently long term decline of interest rates.   Ã‚  Ã‚  Ã‚  Ã‚  Now, we again face fear of nuclear attack. While it is fine for the President to insist on our spending, investing, and carrying on lives in normality, it simply is not realistic.   Ã‚  Ã‚  Ã‚  Ã‚  To retreat this fear we all have, words will not do justice, only actions. If taxes are cut, across the board, citizens will have more to save, and equally more to invest. As far as businesses go, a tax cut would allow not only for more production, but also for more research, and a larger paycheck for you and I.   Ã‚  Ã‚  Ã‚  Ã‚  A large tax cut would also allow for new businesses to start, something very unlikely at this time without. An example of this are oil and drilling companies. With much of our oil coming from Arab and Muslim states, the time has come to drift away from dependency. If we could isolate ourselves financially from Middle Eastern states, then we have less to lose by going to war with them.   Ã‚  Ã‚  Ã‚  Ã‚  The United States certainly isn’t the only country whose major supply of oil comes from the Middle East.

Special Needs Prisoner

Special Needs Prisoner David Thompson University of Phoenix Special Needs Prisoner The American penal system is comprised of every element of society imaginable. There are people from all walks of life being held in one prison or another across our great country for crimes they’ve committed or allegedly committed against mankind. Be it at the state, federal or county level, the U. S. prison system does not discriminate with regards to those who are physically challenged.Be it a prisoner who is mentally challenged or one whom is confined to a wheelchair, if they have committed a crime and are found guilty of such, they will be sentenced to facility that under most circumstances are equipped to handle prisoners with special needs. Take for example the criminally insane or those suffering with various kinds of mental illness: Round about 1955 the number of mental institution experienced a drawdown of types, in that they were not building any new facilities, despite the fact that approximately forty of the existing one’s had been shut down or were scheduled to be shut down.This change prompted the prison system to take over the role of caring for mentally ill inmates. As more and more prisons grew so did the role of the prison system to care for the influx of the special needs prisoners. Prisons were able to house and care for some 45,000 prisoners including those who were mentally ill, compared to that of a mental institutions ability to house some 3000 in a mental hospital. Perhaps one of the biggest drawback or downfalls related to this concept is that of the ability to rehabilitate the mentally ill.Because the prison system was/is not geared for actions such as this, many of those who are diagnosed with a mental illness usually find themselves serving their time, only to return to confinement a few years later, due to the prison systems inability to adequately treat and card for their sickness. But let’s not throw this all on the prison sys tem, as the private sector has just as much responsibility for this shortfall/s as does the penal system.Many communities simply do not have the funds necessary to open and operated programs to take care of the mentally ill. For those that do have something in place to combat the problem, their efforts seem to fall far short of the need. There seems to be far more people in need of help than the help that is available, and the more we look into the problem the more we see that this is not just limited to adult men and women, but children as well.The end result of which is the criminally insane sometimes find themselves back on the streets, as does many of the mentally ill. While incarceration may be somewhat more difficult on someone with a mental illness, prison officials try and combat this by housing the mentally ill in separate wards, to reduce violence, combat stress, and maintain order. Prison officials today try and provide specialized training and equipped to those who work with the mentally ill.Although improvements have been made, there is still much to accomplish as some patients do not transition well into some of the rehabilitation programs made available to them; for example the Drug and Alcohol program, many officials think that mentally ill patients can and does usually become extremely disruptive, during counseling sessions, which causes setbacks and limits the progress of others. Therefore, many of the disable, mentally ill, or otherwise hard to reach inmates/patients are turned away from rehabilitative parts of the program built around small group settings.Honestly speaking, there is very little room for care of the mentally ill within the prison system, as few places are equipped with the staff and specialist needed to care for these special patients. Try as we may, we can’t effectively make the connection needed to make a difference in these individuals lives. Not to mention the attitude/s the outside community takes towards those s uffering with mental handicaps.The lack of compassion, care and concern towards these less fortunate individuals does little to help the situation inside or outside prison walls, as we’re all struggling to make the best of a bad situation. We must stay focused and be extremely flexible as we seek to make changes in this area, in particular in that every failure has the potential to have widespread affects on everyone, including the department, and the community into which some of these people may be released.Taking a lackluster attitude towards helping these people rebuild their lives simply will not work. We must be committed to the care of prisons with special needs just as if they were able to afford whatever treatment is available. Combating mental illness is not easy, but in most cases it can be done. References: The Sentencing Project (Washington, DC), (2002), Mentally Ill Offenders in the Criminal Justice System: An Analysis and Prescription, John D. and Catherine T. M acArthur Foundation http://nicic. gov/Libary/017558

Bureaucracies Help More than They Hinder Foreing Policy...

In today’s world, there are a wide range of factors that impact all human lives. Each nation has its own strategy to deal with challenges and cope with the impacts to secure the maximum benefit for the nation and for the well-being of its citizens. Thus, it is important for states to apply the right instrument to position themselves at both internal and external levels, particularly in the international sphere. Foreign policy is a crucial tool for nations in dealing with other actors on the international stage; in order to secure their national interest, as well as to guide the appropriate direction for interacting with other actors in the world. Further, the bureaucracy is deemed as the prominent notion for constituting foreign policy. Generally, some narratives indicate that foreign policy making resulted from the output of the theory of bureaucratic politics which addresses the role of bureaucracies for facilitating the making of foreign policy. Thus, foreign policy could b e derived from various actors of bureaucratic politics that compete among actors to secure their interests in specific agendas and make a significant impact on foreign policy. This paper will assess the statement that ‘bureaucracies help more than they hinder foreign policy making’, by arguing that it is not quite true. Though, bureaucracies have been positioned as one of the most crucial factors for the making of foreign policy and also facilitate foreign policy making in multiple ways, bureaucracies